Out of Your Control

Project Overview

A public awareness television commercial addressing teen vaping within Native American communities. Created for broadcast and social media distribution, the campaign focuses on the impact of nicotine addiction and its effect on families and younger generations.Through a character-driven narrative, the spot highlights how vaping products can disrupt everyday life while emphasizing the importance of awareness and prevention within the community.

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Client
Next Legends

Production Companies
Lord Danger / Modern Logic

Role
Senior Producer

Key Contributions

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Peter Nye

Peter Nye is a producer and creative technologist specializing in immersive experiences, interactive environments, and cinematic storytelling. 

His career began at Amblin Entertainment working with Steven Spielberg on the television series SeaQuest DSV, where he entered the emerging field of computer animation. That early opportunity launched a career spanning visual effects, film production, interactive media, and experiential storytelling. 

Over the years Peter has worked with some of the most influential studios in the entertainment industry including Digital Domain, DreamWorks, and The Mill. His work has contributed to major film projects such as Titanic and iRobot, as well as interactive installations and immersive environments for global companies including Boeing, Intel, Amgen, Raytheon, Netflix, and others. 

Today Peter leads What Reality, a studio focused on creating immersive experiences that combine cinematic craft, real-time technology, and physical environments. His work continues to explore how emerging technologies can transform the way audiences experience story. 

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